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March 2022 Issue

Articles

Letter From the Editor

Dear MSL Journal Readers – We are approaching Spring with new beginnings all around!  While it may seem that the pandemic is beginning to abate, other worries replace this one; yet, our medical teams remain resilient, knowing patients are ever waiting for new treatments and better medical solutions. This edition of The MSL Journal has […]Continue Reading

Survey reveals salary levels for both Medical Science Liaisons and MSL management roles in the United States

Introduction  Salary and compensation is clearly one of the most important factors in successfully recruiting and retaining the best MSL talent. It’s crucial for companies to ensure the compensation they offer is competitive by benchmarking against others in their industry and region. The MSL Society conducted the first-ever MSL salary survey in 2014. The 2021 […]Continue Reading

The Journey Continues…

Since embarking on my MSL career in 2019, I have chronicled much of my journey as an MSL in a variety of articles in this journal. As I reflected on my earlier writings, I realized that I have focused on what I have done but not what I plan to do. As I look with […]Continue Reading

A Closer Look into the MSL Career: Insights from MSLs Who Found Success in the Field

Breaking into the MSL role is a challenging yet fulfilling journey.  As such, an MSL’s unique place in the medical industry comes with a rich set of incomparable experiences and stories of personal growth.  In this article, we look into the various insights of esteemed MSLs as they share with us their milestones, best practices, […]Continue Reading

Compliance Update: OIG Focus on Speaker Programs

Speaker programs undeniably represent the highest risk marketing practice in the industry, with a focus on paying HCPs who often prescribe a product to promote products to other clinicians.  The US OIG (Office of Inspector General) has increased scrutiny of speaker programs in the recent few years, culminating in an SFA (Special Fraud Alert) released […]Continue Reading

Monthly Team Connection: Field Updates, Professional Development and Team Building in One Quick Tool

Information sharing across an MSL team is vital to a team’s success. However, communication barriers often inhibit field teams from sharing pertinent information in a format that is easily internalized by all team members. Traditional team communication barriers include a remote environment, large team size, prioritization of topics, and constantly changing medical strategy. The COVID-19 […]Continue Reading

New Promotional Provisions Raise Questions in Hungary

On 28 June 2021, the Omnibus Act was published in the Official Gazette of Hungary, which amended the promotional provisions of the Medicines Thrift Act, on the General Provisions Relating to the Reliable and Economically Feasible Supply of Medicinal Products and Medical Aids and on the Distribution of Medicinal Products. The provisions of the Omnibus […]Continue Reading

Is Artificial Intelligence (AI) the Key to Stronger Human Relationships for MSLs?

Medical Science Liaisons fuse research and value. They are not only scientific experts but true relationship experts. MSLs are health care professional experts with deep knowledge. They develop peer relationships with cutting-edge scientific key opinion leaders (KOLs) in various fields of medicine. Knowledge and relationships enable MSLs to translate complex scientific information across various formats […]Continue Reading

MSLs in Latin America where the Pharmaceuticals Operations are Cluster MSLs

Since a few years ago, the presence of Medical Science Liaisons (MSLs), have been gaining strength within the pharmaceutical industry. The position has been assumed by healthcare professionals (nurses, chemists, biologists, biochemists, physicians, obstetricians) who reinforce their careers with postgraduate studies in the areas related to the position for example epidemiology and clinical research. Regardless […]Continue Reading

A Critical Evaluation of Informed Consent in Clinical Research: Opportunities for Improvement

The doctrine of informed consent can be little understood and followed in international clinical trials, therefore necessitating an examination of ethical and other dimensions. Arguably, informed consent provides the foundational basis for all clinical research, and also represents the right of every individual to have control and make a personal decision to accept being a […]Continue Reading

Mentoring vs. Coaching for Field Medical

The MSL, as other field-based roles in the pharmaceutical industry, is one of those on which the COVID-19 pandemic had the strongest impact. The past 24 months have shown us what is required and possible in terms of adaptation. Not only in relation to the role, but also for the individual MSL. That makes it […]Continue Reading

The Medical Plan: Demonstrating Stakeholder Influence with MSL collected Real-World Clinical Insights

The Medical Plan is a periodic, usually annual, consolidated document detailing the Medical Affairs activities to be undertaken and/or funded for a licensed product.  Medical Affairs (MA) demonstrates leadership and value through this strategic planning process that aligns all Medical Affairs competencies needed to support the product and organization.  The MA team navigates the complex […]Continue Reading

How My Post-COVID Hobby Has Taught me About KOL Relationships

New Year, Same Pandemic. As the new year rolls in, I am struck by how much the pandemic has taken from us:  face-to-face meetings, ability to travel, and work-life balance. On the other hand, it has taught us to be resilient, adaptive, and grateful for what we have. In addition, the pandemic has allowed me […]Continue Reading

The Emerging Need for Medical Affairs in Telemedicine

Introduction  With a staggering growth rate since the onset of COVID-19, telemedicine has emerged as a primary method for HCP-to-patient interaction.[1] According to Allied Market Research, the Telemedicine Market generated $40.2 billion in 2020 and is projected to generate $431.82 billion by 2030 with an estimated 25.9% from 2021 to 2030.[2] While many larger clinics […]Continue Reading

Scientific Share of Voice as KPI for Medical Activities – Key Success Factors

A lot has been written about the evolving role of (Field) Medical Affairs and the imperative to measure and benchmark Medical activities as a result of the increasing importance, visibility, and allocated budgets. One of the possible KPIs that often comes up in the discussion is Scientific Share of Voice (SSoV) which basically means comparing […]Continue Reading

3 Challenges Faced by Medical Affairs Teams and How to Overcome These Obstacles

As the efforts of Medical Science Liaisons (MSLs) are becoming increasingly prevalent, it has become pivotal to understand the strategic importance of Medical Affairs within the industry. With access to healthcare professionals (HCPs) and Key Opinion Leaders (KOLs) severely curtailed during the pandemic, the expectation is that the limited time the KOL provides will be […]Continue Reading

Promotability: How to Land Your Next Promotion

“Promotability” may be defined as one’s suitability for being promoted. Is it your goal to obtain a promotion this year? If so, how suitable or promotable are you for that next step? Job-seekers and professionals often ask me what steps are necessary for advancement. I have broken my advice down to the always popular “Top […]Continue Reading

From Patient Care to Medical Science Liaison: One Physician Assistant’s Journey

My journey as a Medical Science Liaison began about a year ago. To give you a little background of how I transitioned into this field, let me share with you my own personal story. I want to begin by saying that I have a unique journey, and I always believe that every step we take […]Continue Reading

The MSL as Agent of KOL Personalization

The MSL role has become more strategic as the frontline agent for KOL engagement.  KOL expectations have also increased in terms of what they are looking for from biopharma partnerships.  The trend toward personalized engagement has accelerated significantly due to rapid digital transformation and hybrid engagement advancements in recent years across life science companies.   […]Continue Reading

Accelerating Medical’s Digital Awakening

Digital maturity is essential for scientific engagement amid more complex therapies and spheres of influence. Nearly six in 10 life sciences products hitting the market are in specialty or rare disease categories.1 As scientific complexity grows, healthcare professionals (HCPs) and key opinion leaders (KOLs) seek science-based education via webinars, virtual medical conferences, and online journals as […]Continue Reading

Best Practices: MSL and Commercial Partnership

This article is aimed to discuss some methods of developing and cultivating effective relationships with your commercial partners. I’ll go through a few major topics and provide personal examples of my approach. I’ll mention the disclaimer that regulations are not the same at all companies, and company-specific guidelines should be used to assist these topics. […]Continue Reading

Is Your Product “Cost-Effective”?

How does your health technology (e.g., drug, vaccine, device, diagnostic) compare to competing alternatives in the same therapeutic area? Is it considered cost-effective? Cost-effectiveness focuses on maximizing health benefits for a given budget. It does not simply indicate the least expensive or the most effective alternative. There are 5 common scenarios where a health technology […]Continue Reading

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