Introduction There is no doubt that diversity breeds creativity and innovation. Numerous studies have demonstrated that diverse demographic representation in medicine is associated with multiple benefits. These include better healthcare access for underserved communities, cultural intelligence amongst physicians, and designed medical research across various patient … [Read more...]
What tactics have worked for you to obtain virtual engagements with a KOL or other healthcare providers?
In the wake of the COVID-19 pandemic, MSLs are embracing virtual technology to keep in touch with their KOLs. This article will review the tactics MSLs reported using to successfully obtain virtual engagements. At the time of the survey, many MSLs were converting planned face to face interactions to virtual meetings. However, MSLs were finding it more difficult to set up … [Read more...]